Is SEO Worth the Expense? #infographic

Is SEO Worth the Expense? #infographic

Sticker surprise. That's the fact that many small business owners are seeing the cost of launching an SEO campaign. Let's unpack it, all. Most small companies are advertising using local business directories or diner placemats, or local mailings. Those are fairly low cost choices. Even we have an extremely poor conversion rate. That's, the number of people responding and calling or emailing from those low-cost options is tiny. Consider how many people will spill their soups on your diner placemat ad before one responds by calling or emailing to the ad. These kinds of outbound marketing approaches are not suitable for certain businesses not for many more;

Is SEO Worth the Expense? #infographic

infographic by: landauconsulting.com

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